Starz Greenlights Drama Series ‘Vida’ In Push To Attract Latino Viewers

Starz has given a series order to Vida (fka Pour Vida), a Mexican-American sisters drama set to star Veronica Osorio (Hail, Caesar!, The Carmichael Show) and Melissa Barrera (Club de Cuervos, La Mujer de Judas). Vida was one of three projects based on Spanish-language formats and stories from Hispanic creators, writers and producers that Starz announced in January 2016 as part of its "programming strategy of seeking diverse voices" and targeting “underserved audiences,&#8221…
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