Speaking at Goldman Sachs’ Communacopia Conference investor conference in New York, Bakish said a collection of entertainment-focused cable channels offered via traditional MVPDs for about $20 a month is a vital evolution for the pay-tv biz.
Earlier this week, the Wall Street Journal reported that Viacom is in talks to partner with Discovery, AMC Networks, and A+E Networks in assembling such a bundle. Bakish did not address those specifics during the Q&A, but he emphasized his view that carving out low-cost options tailored to consumers who aren’t interested in pricey sports channels is crucial to keeping consumers in the pay-tv ecosystem.
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“We are highly confident that a product will exist at this ($20) price